Strawberry Confusion

Actually, this ice cream’s name is completely spot on even though there is nothing truly confusing about the product at all. We knew exactly what we were doing when we made it. The confusion arose during the naming part. “Rich strawberry swirl,” “Indulgent fudge-filled strawberry,” “Delicious strawberry ice cream mixed with fudge made from oats,” were some of the names we thought of but none of them had a ring to it. In that confusion, someone realized that “confusion” is a synonym of “a mix-up” which perfectly describes the mix of things in this ice cream. And so the name stuck. Now let’s stop analyzing what different words mean and concentrate on the fact that it is, quite simply, a very good vegan ice cream. Please enjoy! (As in “eat up!” and not “please freak out on this.”)

what's amazing

Actually, it is stupid to separate the ”what’s amazing" and ”what might be less amazing" sections, because they’re both related. What’s most amazing is that it's… ice cream. At the same time, that same fact that this IS ice cream would also make it "What might be less amazing". Ice cream tastes great and it tastes great because it’s made through the extraordinary combination of sugar and fat. So let’s just stop with separating the sections, what say you?

what might be less amazing

See “What’s amazing” above.

More about this product

Where can I buy this amazing oat product?
Ask your favorite store to carry it or use our Oatfinder to locate a café serving Oatly Barista Edition.
I have notes, and some questions, who can I talk to?
We created OatlyFans just to answer this and any other questions you might have.
I hate Oatly but I don’t know how to put it in words.
You sound like the person our digital media specialist was referring to as the “target demographic” for this site: fckoatly.com/
How do you calculate the climate footprint of this product?
We gather data on greenhouse gas emissions from grower to grocer and put it through a platform called CarbonCloud that uses 20 years of research in the food-system field to crunch the numbers and get the final carbon dioxide equivalent (CO2e) number. When the counting and analyzing are done, an impartial verifier professional double-checks the calculations. Basically, our numbers are scrutinized by people who really know what they’re doing. Read all about it here.